Privacy policy

Background 

We know that you care about your personal data and how it is used, and we want you to trust that T2 uses your personal data carefully. This Privacy Policy will help you understand what personal data we collect, why we collect it and what we do with it. 

As you read our Policy, please keep in mind that it applies to T2 as defined below. 

Please take a moment to familiarise yourself with our privacy practices and let us know if you have any questions by sending us an email online@t2tea.com. 

We have tried to keep this Policy as simple as possible, but if you’re not familiar with some of the terms we may use, such as cookies, IP addresses, and browsers, then please use this link to learn about these key terms first. 

You also have the right to object to certain uses of your personal data. Please see below to learn what your rights are, and how you can exercise them. 

Contents 

Who is collecting it? 

Any personal data provided to or collected by T2 NZ Limited or Tea Too Pty Ltd is controlled by Tea Too Pty Ltd (hereinafter referred to as “T2 Group”, “we”, or “us”) further details of which can be found below (the data controller(s)):

Tea Too Pty Ltd 
32 Gipps Street  
Collingwood VIC 3066 
Australia 		 T2 NZ Limited
Level 7, 36 Brandon Street
Wellington, 6011
New Zealand 

 

This Privacy Policy applies to personal data collected by the T2 Group in connection with the services and products we offer. Find out more about us at www.t2tea.com. 

This Privacy Policy also applies to the T2 Group’s marketing content, including offers and advertisements for the T2 Group’s products and services, which we (or a service provider acting on our behalf) send to you on third-party websites, platforms and applications based on your site usage information. These third-party websites generally have their own Privacy Policy and Terms and Conditions. We encourage you to read them before using those websites. 

What personal data do we collect? 

Personal data means any information relating to an identified individual, or which can be used to identify (directly or indirectly) a specific individual or household. 

  • name (first and last); 
  • contact details (email, phone number, and postal address); 
  • gender;  
  • frequency and duration of engagement with our products and content; 
  • date of birth;  
  • credit card details; 
  • IP address; 
  • device ID; 
  • location data; 
  • computer system and connection information;
  • and purchase history. 

In order to improve our products, services, content, and advertising, we may also combine your personal data with other information including other non-personal information. 

Further to the above, you are in no way required to provide the personal data that we request, but if you choose not to do so, we may not be able to provide you with our products or services generally, or at our usual high quality, or to respond to any queries that you may have. 

Please see below for more details about the kinds of data we collect, as well as where we collect certain categories of personal data from. 

Ways in which we collect your personal data 

Personal data you give us directly 

Most of the personal data we collect will be provided directly to us by you for the purpose of providing our products and services to you.  We may collect data in this way when you:  

  • use our services or purchase our products; 
  • view or engage with our content; 
  • communicate or correspond with us; 
  • sign up for our marketing newsletter; or 
  • complete a survey or register for an account to buy our products.  

Personal data we collect automatically 

We also receive and store certain types of personal data whenever you interact with us online. For example, we use cookies and tracking technologies (to find out more about how we use cookies, please see our Cookie Policy) to obtain personal data when your web browser accesses our websites or advertisements and other content served by or on behalf of the T2 Group on other websites. Your personal data is also automatically collected as needed when you search, buy, post, participate in a contest or questionnaire or communicate with our customer service teams.  

Examples of the types of personal data we collect in this manner includes your IP address (to find out more, please see our privacy key terms), device ID, location data, computer and connection information such as browser type and version, time zone setting, browser plug-in types and versions, operating system, and purchase history – which the T2 Group sometimes aggregates with similar information from other consumers.  

To improve our website, we may also use software tools to measure and collect your website session information, including page response times, download errors, length of visits to certain pages, page interaction information, and methods used to browse away from the page. We may also collect technical information to help us identify your device for fraud prevention and diagnostic purposes. 

Personal data we collect from other sources 

We also collect personal data from other sources including:  

  • by way of our trusted partnerships with vetted and secure third-parties; and  
  • where we operate the T2 Group accounts on third-party platforms, for example, when you use the “like” functionality on Facebook or the +1 functionality on Google+.  

Additionally, we receive information about your interactions with our online advertising from our advertising partners to measure the extent that our marketing is effective. We may also collect information about you and your activities from a third-party when we jointly offer services or products, or from third-party data enrichment providers (to find out more see our privacy key terms) who may deliver insights to the T2 Group about the personal data we hold. 

We do not store personal data received from third parties any longer than is necessary to provide our goods and services. To the maximum extent possible, we obfuscate, de-identify and anonymise personal data received from third parties. 

How do we protect children’s privacy? 

We understand the importance of taking extra precautions to protect the privacy and safety of children using the T2 Group’s products and services. 

Most of the T2 Group’s websites are designed and intended for use by adults. Where one of our websites is intended for use by a younger audience, we will obtain consent from the person with parental responsibility before we collect personal data where it is required by applicable laws and regulations (the age at which consent is necessary varies from country to country). 

If you are a child under the age where parental consent is required in your country, you should review the terms of this Privacy Policy with your parent or guardian to make sure you understand and accept them. If we discover that we have collected personal data from a child without consent from a parent or guardian where such consent should have been obtained, we will delete that personal data as soon as practical. Access to certain parts of the T2 Group’s websites and/or eligibility to receive prizes, samples or other rewards are generally limited to users over a certain age. 

We sometimes use your personal data to carry out age verification checks and enforce any such age restrictions. 

What purpose do we use your data for? 

We process and disclose your personal data for the following purposes: 

  • To process your payments;
  • If you purchase our products, to provide you with your order status;
  • To deal with your enquiries and requests, and assess and handle any complaints; 
  • To process and answer your inquiries, and to contact you to answer your questions and/or requests; 
  • To develop and improve our products, services, communication methods and the functionality of our websites;  
  • For conducting, promoting or facilitating any competitions or promotions that you have entered; 
  • To communicate information to you and to manage your registration and/or subscription to our newsletter or other communications; 
  • To manage our everyday business needs regarding your participation in our contests, sweepstakes or promotional activities or requests; 
  • To authenticate the identity of individuals contacting us by telephone, electronic means or otherwise;  
  • For internal training and quality assurance purposes; 
  • To understand and assess the interests, wants, and changing needs of consumers; 
  • To improve our website, our current products and services, and/or developing new products and services; and 
  • To provide personalised products, communications and targeted advertising as well as product recommendations to you. 

Where appropriate (for example, before checking out on our website), we will ask for your consent to terms of this Privacy Policy, including for the processing of your personal data for the purposes listed above. Where you have given us your consent, in any case, you will always have the right to withdraw your consent by contacting us via email at online@t2tea.com.  

When we collect and use your personal data for purposes other than those mentioned above, we will inform you at or before the time of collection, and only do so with your fully informed, freely given, and express consent. 

Notwithstanding the above, in some cases we may rely on a legitimate interest for processing your personal data without first obtaining your express consent. A legitimate interest could exist for example, when you sign up for our Tea Society loyalty scheme and we use the personal data collected to conduct data analytics to improve our products or services. This ground will only be used where it is necessary to achieve a legitimate interest, for example to assist in the performance of a contract, or to optimise a service, and does not outweigh your rights as an individual. This legal basis will only be relied upon where there is no less intrusive way to process your personal data. We can assure you that if legitimate interest is used as a ground for processing your personal data, we will keep a record of this and you have the right to ask for this information. 

Profiling 

The T2 Group uses your personal data to build profiles. We create profiles by analysing the information about your online surfing, searching and buying behaviour and your interactions with our brand communications by building segments (creating groups that have certain common characteristics) and by placing your personal data in one or more segments. These segments are used by the T2 Group to personalise the website and our communications to you (such as showing relevant content to you when you visit our site or in a newsletter to you), and to display relevant offers and advertisements from the T2 Group brand on the T2 Group site, and via third-party websites. The segments can also be used for third-party campaigns on the T2 Group site. The T2 Group profiles your data where you have provided consent for us to do so; for example, accepting the setting of cookies on your browser online or signing up for email newsletters from one of our brands. 

You can withdraw your consent to prevent your personal data being used this way at any time using the manage cookies section of our Cookie Policy, unsubscribing to the use of your email address if you have logged into one of our websites or signed up to any marketing newsletters, or by contacting us by email at online@t2tea.com. 

By way of example:

The T2 Group may collect data in accordance with the terms of this privacy policy, and with your consent as required, from: 

  • Our websites about what you view and the way you interact with our content;
  • Our digital display advertising that we serve to you on social platforms and other publisher’s websites;  
  • Forms you fill in online and send to us about what your interests are; and
  • The products you buy when you click on one of our display adverts and go on to purchase something from a selection of our retail partners. 

Additionally, if you have asked to receive emails communications from us, we may track whether you open, read or click on the content to see what you are interested in so that we can give you more content that we think you are more likely to enjoy. 

With your consent, we will then use this data to profile your likes and dislikes. For instance, if we see that you are regularly viewing detox teas on our website, and you have opted in to receiving emails from us, we might give you an update on the new Detox teas that have just hit the site for your interest, or we may tailor our web content when you visit towards things we think you’ll be most interested in. 

Based on this profile information, we may also give you advertising that we think you will like and want to see as you view content from us or from our network of publishers that we advertise with. Sometimes, with your consent, we may use your current location to serve advertising to you that is to do with promotions or events that are happening nearby that we think you might be interested in. 

We may also use information you have provided to selected third-parties and consented to be shared, like your age, gender, life stage, lifestyle and wider interests to identify people who we think will have similar interests to you and who we believe will be interested in similar advertising. 

Automated decision-making 

In some instances, the T2 Group processes your personal data using automated means. An automated decision is a decision which is made solely by automatic means, where no humans are involved in the decision-making process related to your personal data. 

We will not make any decisions that may have a significant impact on you based solely on automated decision making.  If this changes, we will notify you and provide you with clear information about our decision to rely on automated processing to make our decision, and our lawful basis for doing so. For example, the T2 Group processes your personal data using automated means only if it is necessary for the entering into or the performance of a contract with you, or when you have given your explicit consent. 

You have the right not to be subject to a decision which is based solely on automated processing and which produces legal or other significant effects on you.  

In particular, you have the right to: 

  • obtain human intervention;  
  • express your point of view; 
  • obtain an explanation of the decision reached after an assessment; and  
  • challenge such a decision. 

If you would like to exercise any of the rights outlined above, please feel welcome to contact us at online@t2tea.com. 

Who will it be shared with? 

To be clear, we do not sell your personal data, and have sold no personal data in the 12 months’ prior to the last time this policy was updated. 

However, as a global business, the T2 Group may share your personal data internally and with selected, authorised third-parties in the following circumstances: 

Third-party service providers. In order to carry out your requests, respond to your inquiries, fulfil your orders, honour coupons, provide you with samples, enable you to participate in sweepstakes or make various other features, services and materials available to you through our websites, we may share your personal data with third-party service providers that perform functions on our behalf, such as companies that:  

  • host or operate the T2 Group’s websites;
  • process payments; 
  • analyse data; 
  • provide customer service, postal or delivery services; 
  • provide sponsorship; or  
  • participate in or administer our promotions.  

The above third parties, if utilised: 

  • will only have access to the personal data required to perform their functions;  
  • must not use personal data for any other purposes; and 
  • must process personal data in accordance with this Privacy Policy and as permitted by applicable data protection laws and regulations. 

Other third-parties. Your personal data may also be shared with our sponsors, advertisers, advertising networks, advertising servers, social media networks, and analytics companies or other third-parties in connection with marketing, promotional, data enrichment (if you would like to learn more, please see our privacy key terms) and other offers, as well as product information. As noted above, you may withdraw your consent to direct marketing by contacting us via email at online@t2tea.com. 

Joint Controllers. Your personal data may also be shared with joint data controllers for internal reasons, primarily for business and operational purposes. Joint data controllers include, by way of example, our competition and promotion partners, our customer service partners, as well as other internal business operation service providers.  All of the rights afforded to you under this Privacy Policy, or by applicable privacy legislation, are also exercisable against these joint controllers.  

Business transfers. As we continue to develop our business, we may sell or purchase assets, subsidiaries or business units. In such transactions, your personal data generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Policy (unless, of course, you consent otherwise). If another entity acquires us, our businesses or substantially all or part of our assets, or assets related to the T2 Group’s website, your personal data will be disclosed to such entity as part of the due diligence process and will be transferred to such entity as one of the transferred assets. Also, if any bankruptcy or reorganization proceeding is brought by or against us, all such personal data will be considered an asset of ours and as such it is possible they will be sold or transferred to third-parties. 

Legal disclosure. We may also transfer or disclose your personal data to third-parties: 

  • To comply with a binding legal obligation; 
  • When we believe (in good faith) that an applicable law requires it; 
  • At the request of governmental authorities conducting an investigation;  
  • To verify or enforce our “Terms of Use” or other applicable policies; 
  • To detect and protect against fraud, or any technical or security vulnerabilities;  
  • To respond to an emergency; or otherwise 
  • To protect the rights, property, safety, or security of third-parties, visitors to the T2 Group’s website, the T2 Group or the public. 

International data transfers 

The T2 Group shares personal data internally or with third-parties for purposes described in this Privacy Policy. 

The T2 Group will only send personal data collected within one jurisdiction to another in circumstances such as to: 

  • follow your instructions; 
  • comply with a binding legal duty; or 
  • when needed, work with our agents and advisers who help run our business and services. 

If personal data is transferred to a country different from where it was originally collected, we will ensure that the transferred data receives protection equivalent to, or greater than, the standards applied in the original country of collection. To do so, we’ll use one of the following safeguards: 

  • Transfer only to countries where the privacy legislation and protections are at least as protective as the country of origin.  Further, prior to the transfer, we will ensure we have conducted an analysis of the recipient country’s privacy legislation, and will not conduct the transfer if we are doubtful of the protections afforded; 
  • Put in place a contract with the foreign third-party recipient that binds them to protect personal data to the same standards as the country of origin, subject to us being confident that the recipient can and will abide by the terms of the contract; or 
  • Where possible, transfer personal data to organisations that are part of specific agreements on cross-border data transfers with the European Union (e.g., Privacy Shield, a framework that sets privacy standards for data sent between the United States and the European countries, and is considered the gold standard worldwide). 

How do we protect your personal data? 

The T2 Group takes the security of your personal data very seriously. We take every effort to protect your personal data from misuse, interference, loss, unauthorised access, modification or disclosure. We also implement Secure Sockets Layer (SSL) software, which encrypts the personal data you share with us. 

Our measures include implementing appropriate access controls, investing in the latest Information Security Capabilities to protect the IT environments we leverage, and ensuring we encrypt, pseudonymise and anonymise personal data wherever possible. 

Access to your personal data is only permitted among our employees and agents on a need-to-know basis and subject to strict contractual confidentiality obligations when processed by third-parties. 

How long do we keep your personal data for? 

We will keep your personal data for as long as we need it for the purpose it is being processed for. For example, where you make a purchase online with us, we will keep the data related to your purchase so we can perform the specific contract you have entered, and after that, for a period which enables us to handle or respond to any complaints, queries or concerns relating to the purchase. 

Your data may also be retained so that we can continue to improve your experience with us and to ensure that you receive any loyalty rewards which are due to you. 

We retain the identifiable data we collect directly for targeting purposes for as little time as possible, after which we employ measures to permanently delete it. 

We will actively review the personal data we hold and delete it securely, or in some cases anonymise it, when there is no longer a legal, business or consumer need for it to be retained. 

What are your data protection rights? 

Where we process your personal data, you have a number of rights in relation to how your data is processed. We have provided an overview of these rights below together with what this entails for you. You can exercise these rights at any point by sending an email to us at online@t2tea.com. 

  • The right to be informed. You have the right to be provided with clear, transparent and easily understandable information about how we use your personal data and your rights. Therefore, we’re providing you with the information in this Policy. 
  • The right to access and rectification. You have the right to access, correct or update your personal data at any time. We understand the importance of this and should you want to exercise your rights, please contact us at online@t2tea.com, or by submitting an enquiry via our Contact Us form. 
  • The right to data portability. The personal data you have provided us with is portable. This means it can be moved, copied or transmitted electronically under certain circumstances. For example, you may have your data sent back to you in a structured, commonly used and machine-readable format, or transmitted to another controller. 
  • The right to be forgotten. You may request that we delete your collected personal data, and (under certain circumstances) we must oblige. If you wish to delete the personal data we hold about you, please let us know and we will take reasonable steps to respond to your request in accordance with applicable legal requirements.  Requests to have personal data deleted will be adhered to where: 
    • your personal data is no longer needed in relation to the purposes for it was collected; 
    • you have withdrawn consent on which our processing is based, and there is no other legal ground for the processing (such as the performance of a contract, or delivery of goods or services which you have paid for); 
    • you exercise your right to object, and we have no overriding legitimate grounds for the processing; 
    • your personal data has been unlawfully processed; 
    • your personal data must be erased for your compliance with a binding legal obligation within the EEA; or  
    • otherwise as required by law. 
  • The right to restrict processing. You have the right to restrict our processing of your personal data where: 
    • the accuracy of your personal data is contested; 
    • the processing of your personal data is unlawful; 
    • required by you for the establishment, exercise or defence of legal claims; 
    • you have submitted a request to exercise your right to object, and the request is pending. 
  • The right to object. Under certain circumstances, you have the right to object to certain types of processing, including processing for direct marketing (i.e., receiving emails from us notifying you or being contacted with varying potential opportunities), processing for a matter of public interest, or processing for the purposes of a legitimate interest.  
  • The right to lodge a complaint with a Supervisory Authority. You have the right to lodge a complaint directly with any local Supervisory Authority about how we process your personal data. 
  • The right to withdraw consent. If you have given your consent to anything we do with your personal data (i.e., we rely on consent as a legal basis for processing your personal data), you have the right to withdraw your consent at any time (although if you do so, it does not mean that anything we have done with your personal data with your consent up to that point is unlawful). You can withdraw your consent to the processing of your personal data at any time by contacting us with the details provided below. 
  • Rights related to automated decision-making. You have the right not to be subject to a decision which is based solely on automated processing and which produces legal or other significant effects on you. In particular, you have the right: 
    • to obtain human intervention; 
    • to express your point of view; 
    • to obtain an explanation of the decision reached after an assessment; and to challenge such a decision. 
  • Right of no retaliation. You are free to exercise data protection rights at your own discretion. If you decide to exercise any of your rights, we will continue to provide our goods and services to the highest quality possible. 

Further information and advice about your rights can be obtained from the data protection Regulator in your country. 

How do you contact the T2 Group? 

For all customers, if you have any questions or concerns about the T2 Group’s Privacy Policy or data processing, or if you would like to make a complaint about a possible breach of local privacy laws, please do so by sending an email to online@t2tea.com or by contacting T2 in Australia at 32 Gipps Street, Collingwood Victoria Australia 3066 by using the Contact Us form linked here. 

When a privacy question or access request is received, we have a dedicated team which triages the contacts and seeks to address the specific concern or query which you are seeking to raise. Where your issue may be more substantive in nature, more information may be sought from you. All such substantive contacts receive a response. If you are unsatisfied with the reply received, you may refer your complaint to the relevant Supervisory Authority in your country. If you ask us, we will endeavour to provide you with information about relevant complaint avenues which may be applicable to your circumstances. 

How do we keep this Policy up to date? 

We will update this Privacy Policy when necessary to reflect customer feedback and changes in our products and services. When we post changes to this statement, we will revise the “last updated” date at the top of this Policy. If the changes are significant, we will provide a more prominent Policy (including, for certain services, email notification of Privacy Policy changes). We will also keep prior versions of this Privacy Policy in an archive for your review. 

We will not reduce your rights under this Privacy Policy without your consent. 

Additional Privacy Terms or Policies 

In addition to this Privacy Policy, there may be specific campaigns or promotions which will be governed by additional privacy terms or Policies. We encourage you to read these additional terms or Policies before participating in any such campaigns or promotions as you will be required to comply with them if you participate. Any additional privacy terms or Policies will be made prominently available to you. 

To view our Cookie Policy, please feel welcome to use this link, or the hyperlink clearly marked in the footer of our website. 

Our International Partner 

Our international partner for facilitating and executing some international sales is Global-e Online Ltd ("Global-E"). If you purchase products from t2tea.com, your personal information will be collected and used by Global-E for the fulfilment of your order and the delivery of products to you. This Privacy Policy only applies to the use of your data by us. Please see Global E's privacy policy for more information about how your personal information is used by them.